While being the go-to mattress manufacturer for very prominent names in the industry, Diamond decided it was time to rise and shine as their own brand.
We decided to flip the mattress and rebuild their philosophy around the beauty of sleep. Not just a good bedtime story, but the fact that a better night’s rest awakens a better life.
At the end of the day, Diamond’s persona transformed into a sleep expert who never misses a slumber party…dreams do come true.
DreamStage is a sub-brand of Diamond Mattress.